January was another busy month in the world of search, with more news about the page experience update, a new robots tag, Microsoft’s new IndexNow plugin and a new version of WordPress.

Google announced in January that its page experience update was now coming to desktop, with page speed being an explicit ranking factor. We’ve been tracking the relevant analytics anyway, as it was already in place for mobile-first, and Google has made it even easier for us with a specific desktop page experience report in Google Search Console.

Google also introduced a new robot tag “indexifembedded” in January, to allow SEOs to tell them if they wanted a page noindexed but indexed in another page if the page was embedded as an iFrame there. Basically, it is a robot’s tag that only really applies to large new publishers who have bit video libraries hosted on separate platforms.

Microsoft introduced an IndexNow plugin for WordPress which we can use to ask all search engines to crawl a page immediately. However, there is some discussion as to whether we can trust Microsoft to be the person who tells all the other search engines that there is a new page on your site.

WordPress released its latest update 5.9 with various performance improvements, such as introducing automatic lazy loading for images.

In other news, DuckDuckGo passed a hundred billion all-time private searches, so even though Google probably don’t have to worry about them just yet, it is a good search engine to explore if you are privacy-aware or just want a different search experience.

SEO News Round-up for January 2022

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January was another busy month in the world of search, with more news about the page experience update, a new robots tag, Microsoft’s new IndexNow plugin and a new version of WordPress.

Google announced in January that its page experience update was now coming to desktop, with page speed being an explicit ranking factor. We’ve been tracking the relevant analytics anyway, as it was already in place for mobile-first, and Google has made it even easier for us with a specific desktop page experience report in Google Search Console.

Google also introduced a new robot tag “indexifembedded” in January, to allow SEOs to tell them if they wanted a page noindexed but indexed in another page if the page was embedded as an iFrame there. Basically, it is a robot’s tag that only really applies to large new publishers who have bit video libraries hosted on separate platforms.

Microsoft introduced an IndexNow plugin for WordPress which we can use to ask all search engines to crawl a page immediately. However, there is some discussion as to whether we can trust Microsoft to be the person who tells all the other search engines that there is a new page on your site.

WordPress released its latest update 5.9 with various performance improvements, such as introducing automatic lazy loading for images.

In other news, DuckDuckGo passed a hundred billion all-time private searches, so even though Google probably don’t have to worry about them just yet, it is a good search engine to explore if you are privacy-aware or just want a different search experience.