Blog

Mar 29, 2021

By Louise

Lets take a look at the main differences between YouTube and Vimeo, and what the pros and cons of using each platform for marketing are.

Mar 15, 2021

By Janette

Paid social ads can help you to get your content in front of the right audience at the right time.

Feb 8, 2021

By Louise

Sit back & review current marketing activities with the view of seeing if you can introduce some new tactics into the existing plan.

Jan 25, 2021

By Janette

Email marketing is an easy and straightforward way to communicate and develop relationships with your existing and potential clients.

Jan 11, 2021

By Wayne

Your business website should be the hardest working salesman in your company. 

Jan 1, 2021

By Lou

Everyone at Zool wishes you a very Happy New Year!

Dec 25, 2020

By Lou

Everyone here at Zool would like to wish you a very Merry Christmas!

Dec 21, 2020

By Lou

We break down Google's object-oriented approach to the new page experience signal and the factors involved.

Dec 14, 2020

By Lou

The eight most important YouTube SEO tips you need to follow to optimise your videos for YouTube search.

Dec 10, 2020

By Lou

We explain why monthly retainers and maintenance contracts are integral to a collaborative and ongoing agency and client relationship.

Nov 30, 2020

By Lou

Webinars are a really useful tool, as if done well, they can be a powerful way to improve both internal and external communication - and also engage with your audience.

Nov 23, 2020

By Janette

Paired with the right strategy, Twitter could be a powerful platform for your business.

Nov 16, 2020

By Louise

The colours you choose for your brand has a direct effect on consumer behaviour. Discover more about what kind of impact brand colours give your consumers.

Nov 9, 2020

By Daniel

COVID-19 has severely disrupted the life science industry, forcing it to invest in digital services more quickly than previously planned.

Nov 2, 2020

By Janette

Thinking of using a corporate video as part of your marketing campaign, but feel intimidated? Don't be - we're here to help with our top tips.