If you want to excel in healthcare content marketing then we have some tips to share to give you some inspiration.

What are the pros & cons of organic search vs paid search when it comes to planning your marketing strategy in 2020?

As a healthcare marketing agency, we are interested to see how extended reality will impact on healthcare in the long run.

Zool's comprehensive guide for our client's to help them create the perfect website design brief for us.

AI and technology have a key role to play in healthcare for the future, but there are obstacles to overcome before it can all come to fruition.

Team Zool would like to wish you all a very Happy New Year. Here's to a very successful 2020.

As a highly experienced marketing agency having recently undertaken a rebrand, we know first-hand the challenges and the pain this can present.

Team Zool would like to wish you all a very Merry Christmas.

If it is done correctly, your content can attract potential customers to your website, engage them and turn them into leads, and nurture them to become actual customers.

We are proud to announce that Zool recently won the 'Best Full Service Agency' Award at The Talk of Manchester Business Awards 2019.

We have a lot of clients who come to us for SEO campaigns and are surprised when we start talking to them about the design of their website as well.

We use the term "brand' a lot here at Zool, but what does it actually mean?

Zool is expanding into Manchester with a new office based at No. 1 Spiningfields.

At the end of last month (October 24th) Google announced they had rolled out another core algorithm update named BERT. How will it affect SEO?

The pharma industry is facing massive changes which will have an impact on how they market themselves to both patients and healthcare providers.