SEO is constantly evolving, and keeping up with these changes can be difficult. We summarise the most important things that have happened each month to ensure you are up-to-date.

Google News

  • Google has formally agreed to pay Wikipedia for the content shown in SERPs and Knowledge panels. This is in response to Wikipedia setting up a paid service, Wikimedia Enterprise allowing large organisations to repurpose Wikimedia content for a fee.
  • Google maps have added new features for business owners, allowing us to build rich, interactive maps to list business locations and embed direction finders and local business locators into websites.
  • Google’s AI team announced they are starting to use an AI system to caption videos automatically, combining the spoken and image content. Video is becoming more valuable as a content form as it has quickly become the preferred way for many users to research goods and services and help them make quick decisions.
  • Google Search Console has launched Video Indexing Report. If Google detects pages with videos on your site, it will show us a report of their status and whether any issues are preventing them from being indexed.
  • Google’s internal data has reported that nearly 40% of Gen Z (those born between the late 1990s and 2010) prefer to search on TikTok and Instagram than on Google. As mentioned above, Google will have to work hard to keep up as it is not only young people who choose to use video for search.

Other Tech News

  • World Wide Web Consortium (WC3) is becoming a public-interest non-profit organisation. W3C is responsible for setting and managing such web standards as browser privacy and HTML. Becoming a public-interest non-profit organisation means they should have more influence on the political ecosystem and have authentic discussions with politicians and policymakers about the web.

SEO News Round-Up for July 2022

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SEO is constantly evolving, and keeping up with these changes can be difficult. We summarise the most important things that have happened each month to ensure you are up-to-date.

Google News

  • Google has formally agreed to pay Wikipedia for the content shown in SERPs and Knowledge panels. This is in response to Wikipedia setting up a paid service, Wikimedia Enterprise allowing large organisations to repurpose Wikimedia content for a fee.
  • Google maps have added new features for business owners, allowing us to build rich, interactive maps to list business locations and embed direction finders and local business locators into websites.
  • Google’s AI team announced they are starting to use an AI system to caption videos automatically, combining the spoken and image content. Video is becoming more valuable as a content form as it has quickly become the preferred way for many users to research goods and services and help them make quick decisions.
  • Google Search Console has launched Video Indexing Report. If Google detects pages with videos on your site, it will show us a report of their status and whether any issues are preventing them from being indexed.
  • Google’s internal data has reported that nearly 40% of Gen Z (those born between the late 1990s and 2010) prefer to search on TikTok and Instagram than on Google. As mentioned above, Google will have to work hard to keep up as it is not only young people who choose to use video for search.

Other Tech News

  • World Wide Web Consortium (WC3) is becoming a public-interest non-profit organisation. W3C is responsible for setting and managing such web standards as browser privacy and HTML. Becoming a public-interest non-profit organisation means they should have more influence on the political ecosystem and have authentic discussions with politicians and policymakers about the web.
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