Blog

Lou, Head of Content, Zool

About Louise

Lou is Zool’s Head of Content. You can find out more about the Zool team on Linkedin.

Louise's posts:

SEO News Round-up for March 2022

Apr 4, 2022

By Lou

Zool's SEO team keep you up-to-date with everything that happened in the world of SEO in March 2022.

The six main types of graphic design

Mar 30, 2022

By Cath

Understanding the six main types of graphic design will help you decide which ones you may want us to use to help you promote your business.

Why is a hybrid strategy of organic & paid social so important?

Mar 16, 2022

By Lou

We explore paid social media vs organic social media, and why it is so important to have a hybrid social media strategy in place.

SEO News Round-up for February 2022

Mar 7, 2022

By Lou

Zool's SEO team keep you up-to-date with everything that happened in the world of SEO in February 2022.

How your SEO campaign can help inform your marketing strategy

Mar 2, 2022

By Lou

The Zool team is here to help you with a robust search engine optimization strategy to drive more valuable traffic to your site.

How to perfect the branding process

Feb 16, 2022

By Stuart

How Zool build brands for businesses like yours through the use of community building and marketing.

SEO News Round-up for January 2022

Feb 7, 2022

By Lou

Zool's SEO team keep you up-to-date with everything that happened in the world of SEO in January 2022.

SEO News Round-up for December 2021

Dec 3, 2021

By Lou

Zool's SEO team keep you up-to-date with everything that happened in the world of SEO in December 2021.

Brand Names: What makes a good one?

Nov 15, 2021

By Stuart

What makes a good brand name? Zool look at how to craft one and give you some ideas, too.

Graphic Design for Print vs the Web: What’s the difference?

Nov 8, 2021

By Cath

Although the two disciplines have a lot in common, there are some differences that are quite important - such as file formats, tools and terminology.

Top Tips for Corporate Video Shooting

Nov 2, 2021

By Molly

Thinking of using a corporate video as part of your marketing campaign, but feel intimidated? Don't be - we're here to help with our top tips.

A brief guide to the five main types of SEO

Nov 1, 2021

By Lou

It is always a good idea to learn more about the different types of SEO we use to develop a well-rounded organic search strategy for you

SEO News Round-up for November 2021

By Lou

Zool's SEO team keep you up-to-date with everything that happened in the world of SEO in November 2021.

Say goodbye to swiping up on Instagram

Oct 28, 2021

By Sam

It’s time to say goodbye to the swipe up concept - all thanks to Instagram’s latest addition - the link sticker.

Seven Ways Social Media Can Help with SEO

Oct 18, 2021

By Molly

These seven SEO strategies could improve your search rankings. Learn how to use social media to improve SEO.